NBK Holding, one of the leading business holding groups in Qatar, and Khaya Global, a travel and logistical support organisation, have signed an agreement to support the 2022 FIFA World Cup in Qatar.
The agreement was signed at the NBK headquarters in Doha by Sheikh Nawaf bin Nasser al-Thani, chairman of NBK Holding, and Volkhard Bauer, CEO and founder of Khaya, in the presence of Sheikh Khalid bin Nasser al-Thani, Business Development manager of NBK Holding, and representatives of both parties, including Volker Schmidt and Imad Saifan of NBK and Kyungwon Han, Khaya Operations manager.
The agreement will allow NBK and Khaya to utilise their joint expertise and services to support the serviced accommodation and travel needs of the World Cup staff and visitors, NBK Holding has said in a press statement.
Relying on their individual expertise and long history operating within the sector, NBK and Khaya will merge the skills of each organisation to present tailor-made services for all visitors. These include market research, planning, accommodation, flights and comprehensive tailored trip programmes - including for must-try restaurants and top cultural and tourist destinations, and a host of other services.
Sheikh Nawaf said of the new partnership, “We are honoured to be working with Khaya, in a move which will allow regional and international visitors planning to attend the 2022 FIFA World Cup in Qatar to benefit from their international expertise, coupled with our local knowledge and resources. Through this partnership, NBK will be able to provide state-of-the-art services for visitors and staff, ensuring they enjoy this eagerly anticipated event.
“Thanks to the vision of our wise leadership, we are moving forward to contribute effectively in delivering a legacy event that will remain in the memory of all generations, both at home and abroad.”
Bauer added, “As a company specialising in accommodation and travel arrangements, we are pleased to partner with the leading business group in Qatar, Nasser Bin Khaled, which we believe is a perfect fit to our business, and will facilitate the provision of world-class services that will ensure an unforgettable experience for the estimated 1.2mn visitors to the World Cup in Qatar.”
Khaya is a global travel and logistical support organisation highly experienced in the provision of customised accommodation, travel and hospitality solutions at major international sporting events. Founded in South Africa in 2007, and with nine offices around the globe (Portugal - head office, Brazil, Canada, France, Germany, Japan, Korea, Russia and South Africa), Khaya has “perfected the supply of services apartments and accommodation and employs the best local expertise, who speak the language, know the culture and – above all – understand and implement the needs of the client”.
NBK Holding is one of the leading family business groups in Qatar. Founded in the early 1950s by the late Sheikh Nasser bin Khaled al-Thani, the group had a distinct vision and was committed to establishing a world-class company, one in which entrepreneurial excellence was the norm, whose innovative and ethical business practices would benefit not only its individual customers, but also Qatar.